Begin with the end in mind. Cardinal rule, you have to see it first. One of the best ways to get where you want is to first have the vision, the final product, what does that look like to you? You want to start there and reverse engineer meaning work backwards. What does your ideal business look like, who is your customer, what kind of lifestyle does it afford, are you going to be working in the business or on it…these are the sort of questions you want to ask yourself before starting. Clarity is key as it helps with decision making and efficiency. One problem we often face when we don’t plan properly is the constant question at every mile marker what now? This is a killer of momentum and sometimes morale as we need to feel like we’re making gains and breaking ground in order to keep pushing. Make sure we’re taking the time out to ponder over our dream and put the right steps in place to achieve such. Entrepreneurship is filled with learning curves and new data for us to use to our advantage not as weapons to use against ourselves.
Many times as business owners we kind of just wing it, letting chips sort of fall wherever they will and this is a recipe for disaster. The only way to get what you want is to know what you want and with that said what exactly do you want? Everything requires a blueprint how much more your business? Lay it all out, get the vision and hold it as the universe will naturally align itself and conspire in your favor but first you must be certain of what that is.
Also, understand the end game. It takes the same time and effort to build any dream so be sure to set the aim high. For instance if your ultimate goal is to have a franchise brand with products worldwide make that your focal point from the beginning. Don’t start with well I have to get this and that first, get a store front, then partner with such and such as all these things must take place in order to fulfill your dreams don’t focus on the steps just start walking. The same energy you out out to achieve the smaller objectives is the same energy put out to hit the main. Lots of times we work backward meaning from the ground up and end up spending year upon years just to establish the micro oppose to the macro and have to do it all over again. So start by finding the necessary route to achieve your ultimate dream as you’ll soon see that all of the little steps will take care of themselves.
Another great practice is to behave today like the business owner you wish to be tomorrow. Always take a larger than life approach. Just because you’re starting maybe out of your home doesn’t mean your business has to look like it besides a corporation is nothing more than a few sheets of paper in someone’s file cabinet. Make sure your brand screams i belong here, high quality marketing and branding is key. I’m best into your business and the way you present it, be a professional in every aspect from packaging, tags, website, social media etc. if you wish to be taken serious you have to take things serious. So always start from the top of what your amazing business should look like.
Lastly the vision you have for your business is everything. List it all from the location, aesthetics, what all do you wish to offer, if it’s international then what other countries do you wish to conduct business, brand identity, what type of equipment, staff, business model(s), what problems will you be solving, logo, what job or task will you desire as it still require work and so on and so forth. Hope this was able to be of some help and remember everything thing is created twice first in the mind then in this world so til next time, good business sells itself…#peace
Entreprenuershit 